OA_show('Leaderboard - Xx90');
Choose your edition:

Search form

High rents force Proud FM to move


High rents force Proud FM to move

Skeleton staff will remain at Village location
Proud FM management has decided to move administrative staff out of its current Wellesley St location on Feb 6 due to the neighbourhood’s increasingly high rents.
However, managers insist Proud FM won’t move away entirely from the gay and lesbian village the radio station serves.
While business and administrative operations will soon move across town to the Evanov Radio Group’s headquarters at 5312 Dundas St W, Proud FM’s broadcast studios will remain at 65 Wellesley St E.
“We’re not the first ones to leave the Village,” says program director Bob Willette. “There are a number of businesses who’ve had to leave because of very high property prices, but for us, this represents a huge cost savings. The rent here was over $10,000 a month.”
Nevertheless, he says, “We feel it’s crucial to remain in the Village and be visible among the LGBT community downtown.”
But while the microphones will stay on, how much space the station will keep has not yet been decided.
“We’re still in negotiations with the property management company regarding how much we’re going to keep,” says Willette, “but we are keeping the reception area and the boardroom, which we’ll turn into a studio.”
Part of the restructuring, Willette says, is to help get new Montreal sister station Radio Fierté off the ground.
“We have to get that up and running over the next year or so.”
Also, he says, “we’re working with the CRTC to improve our signal, and we’re one of 27 applicants for the old CKLN 88.1 signal, which for us would mean better penetration in the downtown core, where we’re lacking.”
The CRTC gave Proud FM the go-ahead to increase its signal from 50 watts to 128 watts in June 2010.
Operations manager Bruce Campbell will continue to run Proud FM from his Dundas St W office. “We have Skype and email,” Willette laughs, “but I anticipate we’ll still need somebody ‘in charge’ at the studios. It’s all still very fluid right now.”
OA_show('Text Ad - #1');
OA_show('Text Ad - #2');


Evanov Radio Group can't afford rent? How are they buying a sister station in Montreal? Where is the increased signal? Why did their sales manager quit to join all the other true queer assets who have come and gone from that place? This reads like you are quoting a press release and is why I rarely bother with your irrelevant rag.
Queer Toronto Radio Station, ha ha ha
ProudFm is run by a clique who think being a queer radio station revolves around, just the Church St. village, or if they do venture outside they have a hate list, which is why you seldom hear of west end news and events and nothing about the annual Festival of Toronto queer culture. RoyNation BlogRadio is a lot more enjoyable to listen too and doesn't have a hate-on for community groups or individuals beyond Church St. When is ProudFM going to wake up and become a a real queer radio station we can all be Proud of...when?
How long does proudfm have to exist for people to believe it is here to stay?

its been on the air for 5 years as the gay station...and hasnt changed.

why now?
Can't trust PROUD
PROUD just wants the 88.1 signal so they can give their property at 88.5 The Jewel permission to extend its signal into Toronto. I wouldn't trust Evanov as far as I could throw them.
That area
It seems the landlord in that area has something against any LGBT buisness in that area first Zelda's not Proud FM whats next Priape?
Sign in or Register to post comments